· Keyword Targeting: Identifying the most relevant and cost-effective keywords to target, ensuring your ads are seen by potential customers.
· Ad Creation & Optimization: Writing compelling ad copy and designing ads that attract clicks, conversions, and ultimately sales.
· Bid Management: Optimizing your ad spend by managing bids to ensure maximum return on investment while staying within budget.
· Campaign Tracking & Analytics: Monitoring and analyzing ad performance to refine campaigns and ensure they deliver the desired results.
· Retargeting: Bringing back visitors who previously interacted with your website but didn’t convert, boosting your chances of engagement and conversion.